Turkey Search Engine Market

Arama Motoru Yorum Özeti

Yorum Özeti

Internet in our lives in Turkey since 1998. Since the creation of websites, many search engines have come and gone. In the beginning, MSN, Yahoo widely used in the global arena, including in Turkey. After 2002 with the support of the United States, Google has began to dominant all over the net including Turkey as well. Behind the scenes of Google’s success is a different article, but as of 2020, although the dominance winner has not changed, there are other players sitting at the table. Here are the search engine domination rates in Turkey;

  1. Google Search Engine – %85
    *bu oran 2015 yılında %93’tü.
  2. Yandex Search Engine – %12
    *bu oran 2015 yılında sadece %2ydi.
  3. Yahoo Search Engine – %1.3
  4. Bing Search Engine – %0.77
  5. Yandex Rusya Search Engine – %0.28
  6. DuckDuckGo – %0.1

*2020 verileri dikkate alınmıştır.

As you can see in the list, you can see the success of the Yandex search engine in both navigation and search engine. It is normal that the rates are still low according to Google, but when we consider the last 4 years, you can see that it is in a rapid upward trend for Yandex.